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  Highlights  
The Life’s Work of a Thought Leader
Google: The search party is over
  Top Ten Web Malware Threats
Energy efficiency is inevitable
Vol-50 Issue-2           August 14, 2010





ASB Library Newsletter delivers weekly information updates on business and management for the ASB community. The newsletter covers, information resources, news
and websites of significant interest.
 
    Asian School of Business

Asian School of BusinessAsian School of Business
Asian School of Business
Technopark
Trivandrum-695 581
www.asbindia.in

 

The Life’s Work of a Thought Leader In interviews conducted before his untimely death, C.K. Prahalad — the sage of core competencies and the bottom of the pyramid — looked back on his career and talked about the way ideas evolve.

Google: The search party is over
Yes, the company is still growing at rates that would be the envy of the rest of the Fortune 500. But its core business is slowing, its stock is down, its Android mobile platform generates scant revenue, and competition (hello, Facebook) is fierce. Can Google find its footing in this brave new world?

Top Ten Web Malware Threats
Websites that spread malware may be leveling off, but Web-borne malware encounters are still growing. According to a 2Q10 Global Threat Report published by Cisco, criminals are using search engine optimization and social engineering to become more efficient, luring more targeted victims to fewer URLs



Energy efficiency is inevitable Policy makers have understood the importance of producing energy, but have been much slower to promote measures for energy efficiency. This has to change, writes Girish Sant.

 

 

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